11 Tips, Meta Tags Optimization, SEO

Optimizing Meta Keyword Tags and Meta Description Tags

Meta Keyword Tags

There is an ugly myth circulating on the internet that optimizing keyword meta tags or description meta tags is no longer useful. This is simply not true. Meta Tags are still a relevant component of effective on-page search engine optimization for improved search engine rankings.

If used correctly they can help to improve search engine placement. However, if used incorrectly they can and will have a negative effect on your SEO and search engine rankings. The following Meta Optimization Tips can serve as a guideline in optimizing keyword tags and description meta tags.

Meta Descripton Tags

1) Always use the Description meta tag.
2) The Description meta tags should not exceed 24 words
3) It should appear immediately after the title tag
4) It should contain keywords and phrases that you want search engine rankings for.
5) No Keyword or phrase should appear in the description meta tag more than twice.
6) Each Description meta tag optimization needs to be unique for the content of that specific page.
7) It should accurately describe the content of the site and the respective page.

Optimizing Keyword Tags

8) The Keyword Meta tag can still be used to your advantage. In some search engines particularly Yahoo, optimizing keyword tags can still be used to your advantage it the following rules are strictly adhered to;

Optimizing keyword tags should involve

9) no more than 30 words.
10) Do not repeat any keyword or phrase more than twice.
11) Each Keyword tag should Very accurately reflect the content of the page. (do not use a term not appearing on that page).

The actual keywords you choose should be very thoroughly researched and chosen carefully to reflect the content of the site. They should also be consistent throughout the title, description and keyword tags.

Learning to compose effective Description meta tags are still an important part of thorough SEO Training

This should be carefully thought out to include not only keywords but should also effectively sell your website because in some major search engines it still the first impression a potential visitor will get when determining if they want to visit your website versus a competitors.

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